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our Philosophy

In this age of distraction, where the virtual landscape is more cluttered, social media is ever demanding, and consumers are less focused, how can a brand most effectively break through the noise?  More importantly, how can a brand command interest and drive action?

Hyperbolic Creative will deliver your message to a huge, growing, more focused audience - radio listeners.

Every week 93% of all Americans over the age of 12 listen to the radio.  Of the 128 million people who commute every day, 75% drive alone. That’s one hell of an audience focused solely on your message, and that’s only one piece of the power of radio advertising. 

At Hyperbolic Creative, we know radio can launch huge ideas and influence more people, more efficiently.  The stopping power and memorability of radio advertising is unmatched, when done right.  We believe MORE focus should be put on radio advertising, not less.

In delivering against multi-platform strategies, agencies often struggle to get their best creatives to work on radio.  We value radio advertising and love giving it the attention it deserves, while ensuring messaging compliments and enhances other marketing efforts. 

We are a group of award winning creatives concentrated solely on this incredibly valuable medium.  

Creative Director /  Luis Gonzalez

Creative Director / Luis Gonzalez

Partner /  Sean Elias-Reyes

Partner / Sean Elias-Reyes

Partner /  Julian Rebolledo

Partner / Julian Rebolledo




One of the industry's top creative directors leads a team of more than 50 award-winning writers to provide full creative service from brief to final scripted radio advertising content..


We cast talent in every major market.  So whether you need the voice of a national brand or someone who sounds like a local, Hyperbolic Creative has got you covered.


Hyperbolic Creative's directors have years of experience both in advertising and in network television.  They work closely with the creative team and talent to ensure that your message is delivered clearly and powerfully.


Coordinating casting sessions, booking talent, music licensing, legal approval - there's a lot to take care of when producing perfect radio advertising. Hyperbolic Creative will handle everything from beginning to end. So, sit back and relax.

Mixing & Post

For more than a decade, we've been producing award-winning radio and television. Hyperbolic Audio's state-of-the-art studios are staffed with industry leading engineers and composers, ready to collaborate and realize your creative vision.


62 W 45th St # 10,

New York, NY 10036

tel: (212) 252-0552